Specific?functions?are?as?follows:?
·?Own?go-to-market?strategy?and?execution?of?product?launches?on?different?platforms?(i.e.,?ebay,?Amazon,?CDiscount,?Manomano?etc.)
·?Develop?value?proposition?and?messaging?frameworks,?and?drive?articulation?of?product?portfolio?positioning,?aligned?to?platform?key?goals?
·?Work?closely?with?Product?Managers?to?identify?needs?and?sharpen?product?offerings?based?on?feedback?from?customers?and?competitive?positioning?
·?Create?compelling?sales?and?marketing?collateral?to?drive?adoption?
·?Conduct?marketing?research?and?develop?recommendations?for?growth?initiatives?
·?Identify?internal?and?3rd?party?research?needs?to?support?product?positioning?and?go-to-market?plans?
Basic?Qualifications?
·?0-3?years’?experience?in?product?marketing,?product?management,?or?product?development?
·?Bachelor’s?Degree?in?Marketing,?Communications,?Computer?Science?or?related?discipline?
·?Communication?skills?and?clear?customer?focus?
·?Strong?bias?for?data-driven?decision-making?and?experience?in?distilling?complex,?analytically?dense?products?into?client-facing?solutions?
·?Demonstrated?experience?and?ability?in?driving?product?positioning?development?
·?Ability?to?synthesize?advertising?customer?needs?to?improve?customer?experience
·?Ability?to?create?compelling?sales?collateral?and?marketing?materials
Preferred?Qualifications?
·?Digital?advertising?and?advertising?technology?experience?
·?Strong?preference?for?experience?in,?and?strong?understanding?of,?search?advertising?and/or?programmatic?buying?
·?Project?management?experience?and?fanatical?attention?to?detail?
·?Entrepreneurial?spirit?/?ability?to?try?different?things?with?minimal?direction?
·?Experience?working?cross-functionally?across?Sales,?Product?Management,?Marketing,?PR,?Legal,?Customer?Service?and?Research?
·?Quick?decision-making?abilities?demonstrating?bias?for?action?under?tight?timing?and?pressure
·?One?of?these?languages?is?required:?German/French/English/Italian/?Dutch/?Polish/?Russian