制定和管理公司的全球市場(chǎng)計(jì)劃,包括:
-??全球市場(chǎng)研究,包括全球客戶和主要競(jìng)爭(zhēng)對(duì)手
-??產(chǎn)品線管理,包括目標(biāo)客戶選擇、組合管理、定價(jià)等
-??新產(chǎn)品推廣方案,包括視頻、PPT、宣傳冊(cè)等
-??公司品牌管理及推廣,管理所有內(nèi)部和外部的溝通項(xiàng)目,如官網(wǎng)、公眾號(hào)、Linkedin、Facebook等
要求:
工作經(jīng)驗(yàn):5年及以上同崗位的工業(yè)品或消費(fèi)品行業(yè)經(jīng)驗(yàn)
語(yǔ)言要求:英語(yǔ)可作為工作語(yǔ)言
其他要求:接受異地遠(yuǎn)程辦公,但至少50%的時(shí)間在廣州公司
*?根據(jù)能力,職位級(jí)別和薪資水平可面談
Job?Description:
Develop?and?manage?the?company?worldwide?marketing?plan,?including:?
1)?Global?market?study,?including?global?customers?as?well?as?major?competition?2)?Product?line?management,?including?select?target?customers,?portfolio?management,?pricing,?etc.?
3)?New?product?promotion?programs,?including?video,?PPT,?brochure?etc.?
4)?Focus?brand?management?and?promotion,?manage?all?communication?programs?internally?and?externally,?like?website,?WeChat,?Linkedin,?Facebook?accounts,?etc.
Requirements:
-??At?least?5?years?similar?experience?for?industry?goods?(preferred)?or?consumer?goods.
-??English?as?a?working?language,?Chinese?will?be?a?big?plus.
-??Could?be?home?based,?but?spend?about?50%?time?in?GZ.